I’m a fan of Freud. Despite a lot of funny ideas, his investment in self-awareness – and his method of attaining it, free association – makes him a crucial figure in the enlightenment of our species. Nonetheless, we live in dark times. I’m not a pessimist about nature, but I don’t believe in the progressive arc of history. As Freud himself asserts, human beings have to work to improve themselves. I take this to be true writ large. Without a vast, shared commitment to better our world, we will doom ourselves to horrors old and new. And a sentiment of shared commitment seems to be waning.

As always, though, bad news spells opportunity. In times of darkness, great minds usually arise to challenge the status quo; Freud himself is an example of this. Surprisingly, then, Freud’s philosophy is at the heart of the most scathing critique of modern society I have seen in some time: Adam Curtis’ The Century of the Self.

Curtis doesn’t take issue with Freud’s ideas directly. He attacks them for their consequences. If you have any interest in Freud whatsoever, you MUST watch this documentary. Here is Curtis in his own words:

I don’t say there was a conspiracy but that consumerism had an ideology just as much as fascism or communism did. It was another way of managing the masses in an age of mass democracy. People like [Edward] Bernays were the first architects of that. And the model they used was fundamentally the pessimistic Freudian view that we are just emotional, irrational creatures and nothing more…

Bernays [Freud's nephew] provided the ideas that were used by the US government, big business, and the CIA to develop techniques to manage and control the minds of the American people. But this was not a cynical exercise in manipulation. Those in power believed that the only way to make democracy work and create a stable society was to repress the savage barbarism that the psychoanalysts told them lurked just under the surface of normal American life…

What happened was that a group of psychoanalysts took what Bernays had begun and invented a whole range of techniques to get inside and manage the unconscious mind of the consumer. By the early 50s the ideas of psychoanalysis had penetrated deep into American life. The psychoanalysts themselves became rich and powerful and had many famous politicians, writers and show business celebrities as patients. And, as their ideas took hold, a new elite began to emerge — in politics, social planning, and the business world. What linked them was the assumption that the masses were fundamentally irrational. The way to manage a free market democracy, like America, was to use their psychological understanding to control this irrationality in the interests of everyone.

This may sound a bit marxist for your tastes, with its powerful elite controlling the minds of many. But Curtis is really the opposite of a conspiracy theorist – he’s interested in the consequences of good intentions. With an eye and ear for breathtaking historical detail, he illustrates how Freud’s followers undermine the notion of public good.

It’s safe to assume Freud would be horrified by Curtis’ picture. Freud meant to demystify the unconscious, as a way of freeing us from pain and misery. But his savviest disciples proved to be master manipulators. More shillers than healers, they used Freud’s theories to toy with the unconscious instead.

Curtis’ history is beyond shocking, if only because none of it is secret. He weaves together a grand narrative that seems utterly obvious and yet painfully fresh. Yes, it is true: Freud is the great uncle of public relations, the grandaddy of consumer culture. Watch The Century of the Self and you’ll be convinced.

Part One: Happiness Machines

Part Two: The Engineering of Consent

Part Three: There Is a Policeman Inside All Our Heads He Must Be Destroyed

Part Four: Eight People Sipping Wine in Kettering

Here’s a passage from her scathing critique of Freud, whom she obviously admires yet nonetheless finds hyped (bear with me):

If there is one thing that Freud asserts consistently… it is just this–that the mind is not to be trusted. Freud’s self is encapsulated, engrossed by an interior drama of which it cannot be consciously aware–unless instructed in self-awareness by means of psychoanalysis. That is to say, the center of emotional experience, the source of motive and inhibition, is inaccessible to the self as experience [my emphasis]…

If this conclusion was shocking to Jung, it is, nevertheless, a Freudian understanding of a state of things very widely attested to, an understanding that saw a painfully achieved equilibrium [Freud's civilization and its discontents] where others saw decline and dissolution [the Nazi's Jewish problem], that saw in unrest the inescapable fate that is individual and collective human nature [again, Freud's view] rather than corruption, evil, and subversion, which were taken to be alien or Jewish in their sources.

Why a vision of man and society so specific to an extraordinary historical circumstance should have been universalized as for many years it was is an interesting question… Considered aright, his metapsychology might be seen as the testimony of a singular observer to the emotional stresses of life in a fracturing civilization. It might be seen as a gloss on the fact that grand theories of human nature, however magisterial, can be based only on encounters with the world in circumstances that are always exceptional because the factors in play are always too novel, numerous, and volatile to permit generalization.

…Freud tried to bring the assumptions of rationalism to bear on the myths and frenzies that were carrying Europe toward catastrophe. In the event, he brought to bear not reason but rationalization, treating the Europe of his time as timeless and normative [my emphasis], and therefore, in its fractious way, stable. Notably, he attempted to redefine the unconscious, a concept then broadly associated with primitive racial and national identity, making it instead a force in a universal yet radically interior dynamic of self. Granting the perils of delusion, fear, denial, and all the other excesses to which the mind is prone, this severely narrow construction of the mind, suspicious of every impulse and motive that does not seem to express the few but potent urges of the primitive self, bear the mark of its time. Yet… it continues to hold its place among the great, sad, epochal insights that we say have made us modern.

Uhm, whoa. I’m not going to try and unpack this whole passage. While I find it pretty convincing (more on that in a moment), I do think there are some holes in her argument. First of all, Freud didn’t conceive of everyone as a patient. Yes, he devised a universal theory of unconscious conflict; and yes, he broadened the scope of psychiatric treatment immensely. Nonetheless, I don’t think Freud insisted that man “cannot be consciously aware” of himself without psychoanalysis. After all, how would Freud have arisen if that were true? Freud’s genius, and his lasting contribution, is his method, free association. His narratives of psychological conflict (the Oedipal conflict, penis envy) may go in and out of style, but folks will be sitting on couches forevermore.

Freud may seem obsessed with the negative influence of the unconscious mind. But first and foremost he was a doctor, and not in the academic sense. He was treating disease (or pain at least). Should it be so shocking that he sees conflict everywhere? That he is skeptical of self-treatment? Certainly his time and culture influenced his thinking – but his roster of subjects (i.e., patients in distress) may have influenced him just as much. Freud studied hysterics, not Buddhist monks.

My other gripe with Robinson’s passage is her suggestion that Freud’s time, and by extension any time, is utterly unique. Specifically, she seems miffed that Freud commands so much respect these days. But doesn’t it make sense that we should pay such close attention to Freud? If one agrees with Robinson, as I do, that Freud’s theories attempt to extrapolate from from a particular time and place – that they seek to explain and contain the anxieties surrounding the “myths and frenzies that were carrying Europe toward catastrophe” – then wouldn’t we be wise to listen to him intently? The world agrees: the horrors of WWII are too horrifying to repeat. Is it so odd that we’ve lionized Freud under these circumstances? Perhaps his perspective is tainted, but Freud’s relevance may persist for this very reason. In other words, the horrors of WWII have tainted us. How could we not fear our worst tendencies after Naziism? To undermine Freud’s theories as the “testimony of a singular observer” indicates, in my mind, a lack of shared anxiety with Freud, a lack of anxiety about our own capabilities. Like it or not, this anxiety may be the defining feature of modern life – and with good reason. We have proven ourselves capable of unimaginable cruelty and annihilation. Of course each moment in time is unique, but some are more unique than others; or as Mark Twain put it: “All generalizations are false, including this one.”

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Having said all that, Marilynne Robinson’s mission feels plenty apt, and I’m wholly on board with her. In short, she wants to lift us up. “I believe it is only prudent to make a very high estimate of human nature,” she writes, “first of all in order to contain the worst impulses of human nature, and then to liberate its best impulses.” Our contemporary urge to commemorate the Holocaust, and our appreciation of Freud, dawns from a desire to curb our worst impulses, to be sure. Robinson, however, is far more focused on liberating our best impulses. In broad terms, she takes issue with what she calls “parascientific” literature, a “genre of social or political theory or anthropology” that, “using the science of its moment” and with a “characteristic certainty,” reduces human nature to a set of primordial first principles and, from there, claims to settle life’s deepest questions. (Why is blood thicker than water? Genes. Why am I depressed? A chemical imbalance.)

Scientists are inclined to conquer mystery, not revel in it; the pleasure, for them, comes in finding things out (to borrow from Richard Feynman’s famous title). Parascientific arguments go beyond this. They debase alternative modes of inquiry, especially those with an inward, subjective bent. (Ironically, Freud gets plenty of flack for his subjective methods.) Robinson finds these arguments both grandiose and soul-deadening.

I’m inclined to agree. Science in the modern era argues for itself alone; it not only promotes its own findings – it promotes those findings as Truth. But Robinson reminds us how real science actually upends such confidence:

These phenomena [the discoveries of dark matter and energy] demonstrate, as physics and cosmology tend to do, that the strangeness of reality consistently exceeds the expectations of science, and that the assumptions of science, however tried and rational, are very inclined to encourage false expectations. As a notable example, no one expected to find that the expansion of the universe is accelerating, and that the rate of its acceleration is accelerating. It is a tribute to the brilliance of science that we know such things. And it is also an illustration of the fact that science… is not a final statement about reality but a highly fruitful mode of inquiry into it.

Robinson wants us to abandon our fetish for final statements, in order to reacquaint ourselves with inward contemplation – and ultimately “encourage an imagination of humankind large enough to acknowledge some small fragment of the mystery we are.” She blames the language of modern science, more than our epochal advancements in cruelty and suffering, for a lack of soul-searching and wonder over the miracle of our own being. Whichever the culprit, I relate to her yearning.

The 20th century, more than all others combined, reflects our staggering capacities for good and evil. Like a small boy who accidentally injures his father, the realization of our own power has scared us, and scarred us, deeply. Perhaps Freud’s genius was more attuned to our time than his own. His grand project – “turning hysterical misery into common unhappiness,” in his words – can be read as a kind of survival manual for a traumatized planet. Absence of Mind strikes me as an early step beyond this trauma, into a richer appraisal of who we are.

Human existence is an impossible mystery. “Something terrible and glorious befell us,” Robinson writes. It is time, she suggests, to wonder deeply in and about our gifts, rather than reduce ourselves to primitive urges and selfish genes. After all, what stops us from annihilating ourselves is exactly the opposite of the reductionist’s view: the intuition that we, and the world that gave rise to us, are too beautiful and mysterious to finish being.

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[I don't want to suggest that buying an iPad is an act of murder, but in our ever-demanding quest for cheaper products, we're the ones forcing big business to "externalize costs." (Watch The Story of Stuff for an excellent illustration of this phenomenon.) If an iPad seems miraculously cheap, it isn't – someone, or something (the planet, say), is paying the price for your savings. The notion that everyone should be able to afford an iPad is delightfully democratic. Unfortunately, citizens in any fairly representative government wouldn't stand for conditions like Foxconn's. Democratizing technology seems at odds with democratizing the world. -Ed.]

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As you probably know from reading this blog, I’m all about de-stigmatizing mental illness. This stigma leads to suicide all the time – every day. It killed my sister, who took her own life before she was willing to take an anti-depressant (even after she filled a prescription). So the thought of using this stigma, reinforcing it, for political victory makes my blood boil. Whatever your position on abortion, we must do better than this law.

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Several countries have trialled the prescription of heroin itself, with, it turns out, a great deal of success – including better health, a reduction in criminal activity and a higher chance of actually kicking the habit. This may seem counter-intuitive, but one of the advantages of these projects is that the user is constantly in contact with health professionals who can provide addiction treatment.

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